Ranked the most sustainable bamboo TP by the NRDC*

*Natural Resources Defense Council

Introducing our Natural Brown rolls: unbleached, chemical-free TP that's soft on you, and on the planet. A small switch packed with big impact!

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Discover our story

Watch our video to learn more about what makes us different and why thousands of customers trust us.

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Make the switch to tree-free with our 100-day Guarantee

  • Voted #1 Softest

    In a blind test of top-selling ecofriendly TP brands, 96% of people chose us as their favorite!

  • Responsibly Sourced

    Our premium bamboo pulp is sourced from an FSC®Certified, panda-free zone.

  • Plastic-Free Packaging

    We use recycled cardboard boxes and even our tape is plastic free!

  • Free Shipping

    We ship your order for free in the Continental U.S

Shop our forest-friendly products

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12 rolls
12 rolls

Little habits add up

When toilet paper was invented, the world had 13% of the people it has today.

Back then, climate change was unheard of and wiping with paper made from trees was a luxury only a few could afford.

Today, the planet shares its
resources with

7.8 billion people.

While you've been on this website, our population has increased by

0 butts!

The Bottomline:

We're cutting down 16 million trees every year just to wipe; Accounting for 15% of global deforestation.

... and the demand for toilet paper keeps growing.

For us, buying toilet paper is trivial.

It's our forests, and the lives that depend on them, that are paying the real price.

Only 400 endangered Sumatran tigers are alive today because 50% of their habitat has been cleared away for logging and palm oil.

In Sumatra, the elephant is one of the thousands of species that have been displaced from their habitat in what used to be the most biodiverse place in the world.

In the Canadian Boreal, caribou represents the health of the forest. Today, the caribou's chances of long-term survival have dropped to 60%.

In Australia, Koala habitats are being turned into eucalyptus plantations. When trees are cut down, these slow creatures find it hard to escape the harvesters.

68% of Sweden is forest land, but only 7.5% of it is protected. Most of this ‘old-growth forest’ has been replaced with industrial timber plantations, affecting over 2,000 species.

Deforestation is shaping all of our lives. If we keep ruining the forests that absorb carbon and produce the oxygen we breathe, what will our future look like?

So, how about we stop wiping with trees?

A wise little guy named The Lorax once said: “Unless someone like you cares a whole awful lot, nothing is going to get better. It's not.”

We decided to do our part by spreading the good news: There's a better way to wipe!

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10 Things That Make Bamboo TP Awesome!

Bamboo grows 10-20x faster than trees. It grows up to 3 feet a day and, when you cut it, it just shoots right back up - a super-renewable resource!

While forests take 30-50 years to mature after being replanted, most bamboos can be harvested every year.

Bamboo is a giant grass. As a colony plant, it's root system distributes energy efficiently to shoot up new stalks and expand its roots, which is how it spreads and grows so fast.

Although bamboo is a grass, the stalks are thick and woody. The result is a soft and silky fiber that evolved to bend rather than break, making it stronger than some steel alloys!

Bamboo is naturally hypoallergenic which means it's gentle on even the most sensitive bottoms.

Bamboo grows naturally and organically - no need for fertilizers, herbicides, or pesticides. Planting bamboo groves prevents soil erosion and can help degraded lands come back to life.

The bamboo used in our toilet paper is not farmed commercially. We source it from FSC® certified farms where it provides a source of income and stability for communities.

The bamboo is hand-cut and harvested using a machete eliminating the need for heavy machinery and other invasive and destructive harvesting practices.

Using bamboo (from a panda-free region) helps preserve the planet's biodiversity by protecting the thousands of species that depend on forest ecosystems for survival.

Not only does using bamboo save forests, bamboo also releases 35% more oxygen compared to a similar area of hardwood trees. We call this win-win!

We're pretty confident you’re gonna be happy with our TP!

But if for any reason you find that tree-free toilet paper is not for you - just return it to us for a full refund.

Try it out! You can sit with it, stare at it, rub it against your face - whatever it takes to make the switch. After all, you have 100 days to decide!

👏🏾👏🏾👏🏾

"This is the second brand of bamboo toilet paper I've tried and this will be the one I stick with. It's thick, soft and does the job! I love that all the packaging is recyclable too!”

Verified Amazon Customer

🙌🏻 🙌🏻 🙌🏻

"This toilet paper is like 2 ply on steroids!!! I won’t get anything else. First of all, it feels soooo soft, like a pillow for your ass. Second, it isn’t just smooth it’s got bumps or whatever you call it so more can get wiped off the first time around. These folks have done the impossible!”

Melanie

👍🏿 👍🏿 👍🏿

"This is my second time purchasing Betterway Bamboo Toilet Paper. I have been a Charmin user my entire life but I will now be converting to only using Betterway. It is amazing how you really can use less toilet paper and still be effective. The packaging is so cute and also the message on the empty roll.”

Verified Amazon Customer

🤙 🤙 🤙

"I didn't know what to expect when I purchased this. I'm extremely impressed!”

Cynder

👊🏽 👊🏽 👊🏽

"This is the best tissue I've purchased in a long time. I had been using Scott 1000 for years, but I decided to purchase this brand. I was worried because the rolls looked so small, but because it is thick and absorbent, I use a lot less and it lasts as long as the bigger rolls. I definitely will purchase more.”

Verified Amazon Customer

💪🏼 💪🏼 💪🏼

"Incredible!!! I was skeptical at first... toilet paper from BAMBOO!? But it blew me away! So soft and we save trees, I’m never buying another brand again!”

Danny

🙌🏼 🙌🏾 🙌🏿

"Was very impressed with the quality and feel of this paper. Will be buying this again. I love that there is not one piece of plastic anywhere, not even the tape on the shipping box. Impressive, great product us humans and for the planet.”

Kurt

👍🏽 👍🏽 👍🏽

"We moved to the country and needed septic friendly toilet paper. This one had great reviews and we're pretty happy with the product. It's strong, fairly soft (not Cottonelle level but pretty good) and came with no plastic! I would recommend this product.”

Mrs. Majors

✌🏼 ✌🏼 ✌🏼

"I’ve used multiple bamboo toilet paper brands claiming to be soft, but this product really is the softest of its type. Plus the packaging and wrapping also helps in dressing up your bathroom. No more hiding tp rolls in the drawer.”

Lawrence D.

👊🏿 👊🏿 👊🏿

"I love everything about this product! The message behind this brand is so powerful and the actual product is great. My husband is picky about his TP (softness) and I am picky about eco-friendly products so this is the perfect balance. We even use these rolls as decorative pieces on our bathroom!”

Camila

🤟🏾 🤟🏾 🤟🏾

"Definitely pleased with this product. The quality is there, the 3 ply paper is more absorbent than others so you use less paper which is a savings to you. The cardboard inside the roll is very sturdy so it rolls very easily. I would highly recommend it and will order it again.”

Verified Amazon Customer

🙌 🙌 🙌

"I loved this TP! It’s a perfect texture, and no plastic!! Woohoo! I used the paper and the leftover roll to make foraging toys for my parrot.”

J'net

🤜🏼 🤛🏾

"Amazing quality product! Not only is it sustainable, but it’s soft, strong, and comfortable to use. Thank you Betterway!”

Sondra

👏🏼 👏🏼 👏🏼

"Love this product. Packaging is perfect to show. Extremely soft and and absorbent. Would purchase again.”

Lindsay

✌🏽 ✌🏾 ✌🏿

"This product, in respects for toilet paper, is awesome!... It is a worthy adversary to classic toilet paper as far as softness, absorbency, not shredding, and pull from a roll without shredding."

Onika

It's the little choices we make every day that determine the difference between what our world is, and what it could be.

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